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12.16.2010

MillerCoors Activates Free Ride Programs this Holiday Season

Brewer continues efforts to help prevent drunk driving and promote responsible celebrations.

12.15.2010

Coors Light Makes The Unthinkable… Thinkable, With Insider Access to Super Bowl XLV

“World’s Most Refreshing Beer” launches fan-tastic promotion

11.2.2010

Blue Moon Brewing Company Re-Launches Seasonal Portfolio

Rollout begins with Blue Moon Winter Abbey Ale; Blue Moon Grand Cru returns in time for the holidays

10.5.2010

Miller Lite scores on soccer pitch through new partnerships with CONCACAF Gold Cup, Chivas de Guadalajara

Thanks to two major deals, Miller Lite ensures soccer fans will “Taste Greatness” for years to come

9.28.2010

Miller Lite “Mans Up” With $100,000 Donation to Operation Homefront

Blue Deuce to highlight support during NASCAR “Chase for the Sprint Cup”; consumers urged to visit MillerLite.com/Vets to contribute.

9.20.2010

MillerCoors Captures 11 Medals at 2010 Great American Beer Festival

Gold for Miller Lite and Blue Moon’s Large Brewer of the Year top impressive medal list

9.16.2010

Coors Light Sponsoring Mexico’s Primera Division

Brand building on enthusiasm for the hemisphere’s premier soccer league, becomes first brand to partner with FMF in U.S.

9.15.2010

MillerCoors Recognizes Twelve Latino Leaders Making a Difference in Their Communities

Company launches online voting campaign for the 2010 MillerCoors Líder of the Year.

9.9.2010

World’s Most Refreshing Beer Introduces Refreshing New Face: First-Ever “Miss Coors Light”

New face of Coors Light NASCAR® sponsorship to be unveiled at Loudon race; will be fixture at-track and online.

9.1.2010

MillerCoors Employees Support Water Stewardship with Volunteer Events across the Country

Company partners with non-profit groups to celebrate second annual Water Stewardship Volunteer Month.

8.31.2010

Coors Light Bringing Madden NFL 11 to Bars Across The Country

Promotion with EA Sports includes sweepstakes, special events in select markets

8.23.2010

Coors Light Serves Up Portable Cold Refreshment with New Silver Bullet Aluminum Pint Packaging

Brand known for continued innovation teams up with NFL legend Ron Jaworski to launch initiative benefitting Second Harvest Food Bank of Greater New Or

8.12.2010

Tenth and Blake Beer Company Opens for Business

Tenth and Blake Beer Company is now officially open for business.

8.5.2010

Miller Lite Will Make One Fantasy Football League’s Dreams Come True

Sweepstakes winner gets to hold ultimate draft at Cowboys stadium.

7.27.2010

Museum Of Wisconsin Art Receives Unique Gift

Museum of Wisconsin Art receives unique gift; MillerCoors donation builds collection of Wisconsin artists.

6.29.2010

MillerCoors Leads in Waste Reduction Achievements

2010 Sustainable Development Report reinforces brewer’s commitment to corporate social responsibility

6.28.2010

Iconic Beer Brand Invites Americans to Help “Give a Veteran a Piece of the High Life” This Summer

Miller High Life will donate up to $1 Million in Cash and Experiences to Iraq and Afghanistan Veterans

6.23.2010

ESSENCE Music Festival Contest Finalists

Coors Light® Ice Cold DJ Spin Off contest semifinalists to compete at 2010 ESSENCE Music Festival

6.9.2010

Miller Lite Invites Consumers to “Taste Greatness” with Summer Packaging Commemorating Soccer Greats

New cans feature legendary players from three soccer nations

6.7.2010

Miller Lite Encourages Consumers to Plan Ahead For Safe Ride Home In New National TV Ad

Spot to Debut During Brand’s Major World Cup Media Buy

5.27.2010

Artfully Crafted Blue Moon Unveils Another Masterpiece

Brewmaster’s Cans join bottles, draft in Blue Moon Belgian White lineup.

5.26.2010

Miller Lite and the Tampa Bay Rays to Call up One Lucky Fan To the “Show.”

Miller Lite’s “Ray for a Day” promotion to award opportunity to live out dream of joining big league team.

5.17.2010

Coors Light® Unveils Online Sweepstakes

Coors Light® unveils online sweepstakes with eight grand prize trips to the 2010 Essence Music Festival.

5.4.2010

Coors Light Rolls Out New “Cold Activation Window” Packaging

Brand Known for “Refreshment as Cold as the Rockies” Celebrates Yet Another

5.4.2010

Common Sense Gets a New Look

Miller High Life Refreshes Packaging Design While Maintaining Brand’s Heritage

4.29.2010

“Batch 19” Offers a Taste of Pre-Prohibition Style Beer

Lager based on authentic recipe banned in 1919 now on draft in five cities

4.6.2010

Keystone Light Unveils National Advertising Campaign

The “Always Smooth” Brand Strengthens Its Voice with the Introduction of Hero, Keith Stone

4.1.2010

Refrigerators Are About to Get a Lot Cooler

Known for continuous innovation, Coors Light today announced expanded distribution of its new Coors Light Home Draft system, allowing legal-drinking-a

3.31.2010

MillerCoors and River Network Announce Winning Organizations

MillerCoors and River Network announce winning organizations to receive $50,000 for watershed protection programs

3.30.2010

Miller Lite Pops the Question: Don't Guys Deserve a Wedding Gift Registry, Too?

Miller Lite, the original light beer that encourages legal-drinking-age consumers to “Taste Greatness,” today announced the launch of a new wedding gi

3.29.2010

Miller Lite Debuts New Star-Studded Commercial

Miller Lite, the beer that encourages consumers to “Taste Greatness,” announced today the debut of a new commercial starring three well-known African-

3.15.2010

MGD 64 Steps It Up With Free Pedometer App

MGD 64 today announced the launch of the MGD 64 iPhone Pedometer App, the first iPhone application that combines the full functionality of a pedometer

3.2.2010

Miller Lite Free Rides™ - Chicago

Miller Lite Free Rides™ Program Reminds Consumers to Plan Ahead For Chi-Rish Celebrations

3.2.2010

Miller Lite Free Rides™ - Milwaukee

Miller Lite Free Rides™ Program Reminds Consumers To Plan Ahead On St. Patrick’s Day

3.2.2010

Miller Lite Free Rides™ - Twin Cities

Miller Lite Free Rides™ Program Reminds Consumers To Plan Ahead On St. Patrick’s Day

3.1.2010

MillerCoors to Donate $75,000 to River Network

MillerCoors today announced a $75,000 donation to River Network focused on water quality and watershed protection.

2.9.2010

Miller Lite Challenges Fans to Choose the SI Swimsuit Issues' “Greatest Bracket Ever”

To help launch Sports Illustrated’s 2010 Swimsuit Issue (www.si.com/swimsuit), Miller Lite is giving consumers the unique opportunity to vote on SI’s

2.1.2010

George Killian’s Irish Red Helps St. Patrick’s Day Revelers “Go Deliciously Irish”

In 1864 in Enniscorthy, Ireland, George Henry Lett brewed the first batch of a full-bodied, red-colored lager that would eventually become known as Ge

1.29.2010

Barry Sanders Wants to Come to Your House to Watch the Big Game

Wouldn’t it be great if Hall of Fame running back Barry Sanders came to your living room this Sunday to watch The Big Game? Miller Lite is inviting f

1.27.2010

Miller High Life Goes Big for the “Little Guys”

Miller High Life, the beer that surprised America last year with its one one-second ad, will once again call a time-out for common sense during the Bi