Economic Empowerment at MillerCoors

Economic Empowerment

2011 MUES winners

At MillerCoors, we increase economic opportunities for persons of diverse backgrounds because we believe we need the best of all our people to grow economically strong communities. We provide scholarships to promote higher education among people of color, an entrepreneurial competition for seed money to grow a business, and recognition and support to develop leaders in diverse communities.

2011-2012 MillerCoors Urban Entrepreneurs Series

The award-winning MillerCoors Urban Entrepreneurs Series (MUES) promotes economic empowerment through entrepreneurship. The national business plan competition has awarded nearly $1.7 million in grants and given hundreds of aspiring entrepreneurs the tools to grow their businesses since 1999.

MillerCoors distributed $125,000 in grants to urban entrepreneurs to start-up or expand their businesses through the MUES 2011-2012 program. The top winner received a grant of $50,000 and three runners-up received grants of $25,000 each. In addition, we enhanced the MUES program to align the competition categories with business needs, further enabling MUES winners to potentially become MillerCoors and stakeholder suppliers.

We congratulate this year’s top winner, Ola Ayeni, CEO of Dining Dialogue. Ayeni’s business helps food and beverage companies grow their customer base through a mix of effectively proven customer acquisition and retention marketing programs.

Learn more about the MUES 2011-2012 program.

Investments in the Thurgood Marshall College Fund

We are the founding corporate sponsor of the Thurgood Marshall College Fund (TMCF), which provides four-year merit scholarships to students attending the 47 historically black public colleges and universities. Over 25 years, the program has awarded more than $100 million in scholarships and support to students and member schools. Our total support for TMCF in 2011 was $368,000, including annual scholarship programs and special promotions and donations.

To celebrate TMCF’s 25th anniversary, MillerCoors announced in 2012 that we will donate $1 million to support TMCF’s goal of raising $25 million to mark its 25th year. The donation will be paid over four years, beginning in 2013.

Hospitality Industry Training for African American Students

MillerCoors contributed $25,000 in 2011 to support the development of the Urban League of Metropolitan Denver’s pilot job training program for African American students, Hospitality Opportunity and Service Training (HOST). Of the 13 high school students initially enrolled in the HOST pilot program, eight students graduated and found job placement in the hospitality industry.

¡Adelante! U.S. Education Leadership Fund

We partnered with the Hispanic Association of Colleges and Universities (HACU) in 1993 to establish the ¡Adelante! U.S. Education Leadership Fund, offering a unique model for investing in Latino students through scholarship, internship and leadership training programs. As the founding sponsor of Adelante!, MillerCoors contributes $200,000 annually. In 2011, the program provided 30 scholarships for MillerCoors scholars.

MillerCoors Líderes

Since 2006, MillerCoors Líderes has supported and honored leaders within the Hispanic community for their achievements, vision and commitment by highlighting them in a national diversity campaign. Each year, we recognize 12 Hispanic leaders who are helping advance Latino communities across the country. Following an online public voting campaign, one leader is chosen as the MillerCoors Líder of the year and awarded $25,000 toward the development of a community leadership program.

We congratulate Andrea Delgado, senior policy analyst and communications manager at the Labor Council for Latin American Advancement, as the MillerCoors 2011 Líder.

Supporting Hispanic Students and Business Professionals in Denver

In 2011, MillerCoors contributed $25,000 in scholarship funding for Hispanic students enrolled at Denver Metro State College. In partnership with Denver Metro State College, we also contributed $30,000 to support the Denver Hispanic Education Foundation’s leadership development program. The program supports Hispanic business professionals and business owners interested in advancing their careers and moving up within their organizations and communities.

International Korean Grocers and Licensed Beverage Association

For more than 20 years, we have partnered with the International Korean Grocers and Licensed Beverage Association (KAGRO) by supporting its community scholarship efforts. The scholarships are distributed throughout the 29 KAGRO chapters in North America, representing 27,000 store owners. For the second consecutive year, MillerCoors and International KAGRO partnered to offer the MillerCoors Scholarship Program to college students in KAGRO communities.

National Association of Asian American Professionals

As a sponsor of the annual National Association of Asian American Professionals (NAAAP) national conference, we host a MillerCoors Club Night. The event allows conference attendees to enjoy our products in a responsible environment. NAAAP offers professional development workshops at the conference and encourages its members to become key leaders in their communities.