Miller Lite and the Tampa Bay Rays to Call up One Lucky Fan To the “Show.”
Miller Lite and the Tampa Bay Rays will give one fan the opportunity to win the ultimate Rays experience through the Miller Lite “Ray for a Day” promotion.
The winner will receive a one-day league-minimum salary, Miller Lite for a year and a VIP behind-the-scenes experience at a Rays game. In addition, super agent Drew Rosenhaus will accompany the winner to the game to ensure he or she receives the royal treatment.
“We are excited to partner with the Rays to give legal-drinking-age fans an opportunity to enjoy an experience that will make them the envy of all their friends,” said Evan Cohen, Southeast Region marketing manager for MillerCoors. “Only Miller Lite, the light beer that lets you ‘taste greatness,’ could give you a chance to witness greatness on the field up close like this.”
The winner also will receive a customized jersey and VIP access to a Rays home game, which includes prime seats and access to the field during batting practice. The winner will meet with Rosenhaus and team officials before the game to receive his or her prize.
“I look forward to representing the winner of the Miller Lite ‘Ray for a Day’ sweepstakes, particularly since football is my bread and butter,” said Rosenhaus. “This will be a different challenge, but I’m excited to put my skills to the test and give the winner the best deal possible.”
Legal-drinking-age consumers can find entry forms for the Miller Lite “Ray for a Day” sweepstakes at participating Tampa-area retailers, including Publix, Total Wine and More, Buffalo Wild Wings, Winn-Dixie, ABC Liquor, Hess and Beef O’Brady’s. The sweepstakes runs through June 7 and a drawing will be held June 14 to select a winner for the team’s June 25 game against Arizona.
Built on a foundation of great beer brands and more than 288 years of brewing heritage, MillerCoors continues the commitment of its founders to brew the highest quality beers. MillerCoors is the second largest beer company in America, capturing nearly 30 percent of U.S. beer sales. Led by two of the best-selling beers in the industry, MillerCoors has a broad portfolio of highly complementary brands across every major industry segment. Miller Lite is the great tasting beer that established the American light beer category in 1975, and Coors Light is the brand that introduced consumers to refreshment as cold as the Rockies. MGD 64 completes the company’s premium light beer portfolio, offering consumers fresh, crisp taste at just 64 calories. MillerCoors brews premium beers Coors Banquet and Miller Genuine Draft; and economy brands Miller High Life and Keystone Light. The company also imports Peroni Nastro Azzurro, Pilsner Urquell, Grolsch and Molson Canadian and offers innovative products such as Miller Chill and Sparks. MillerCoors features craft brews from the Jacob Leinenkugel Company, Blue Moon Brewing Company and the Blitz-Weinhard Brewing Company. MillerCoors operates eight major breweries in the U.S., as well as the Leinenkugel’s craft brewery in Chippewa Falls, WI and two microbreweries, the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver. MillerCoors vision is to create America’s best beer company by driving profitable industry growth. MillerCoors insists on building its brands the right way through brewing quality, responsible marketing and environmental and community impact. MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company.